Stratex Digital Marketing
2 Decades of Experience Staying on The Cutting Edge
About Dan Stratford
Founder & Principal, Stratex Digital Marketing
I’ve spent more than 20 years building, fixing, and scaling digital marketing programs for companies of every size—from law firms and home services to technology brands and sports organizations. I cut through the noise, eliminate wasted spend, and align every tactic to one thing: measurable business outcomes.
What I’m Known For
- Early Google Ads expertise: among the first advanced AdWords–certified pros in the U.S., with two decades of hands-on campaign leadership.
- Cutting Edge SEO Expertise: transparent strategies that improve rankings and revenue-even in the most competitive industries.
- Full-funnel strategy: programmatic, paid social, email, and analytics working together to drive profitable growth.
- Vendor & team optimization: I help you decide what to keep in-house, what to outsource, and how to hold every partner accountable.
- Expert witness services: clear, unbiased testimony in digital matters (copyright, trademarks, defamation, and more).
How I Work
- Clarity first: define goals, customer economics, and the KPIs that actually matter.
- Audit & prioritize: find waste, fix foundations, and sequence the highest-ROI actions.
- Operate with transparency: plain-English reporting and decisions rooted in data.
- Own the outcome: I’m a partner, not a passenger—measured by your results, not vanity metrics.
Industries & Organizations I Serve
Legal, home services, technology/SaaS, sports & events, and professional services. Whether you need growth, protection, or expert testimony, you’ll get a senior operator who has done the work—not just managed it.
Capabilities
- Strategy & Setup: messaging, measurement, analytics, roadmaps
- SEO: technical, content, local, and authority building
- Google Ads: search, Performance Max, remarketing
- Programmatic & Paid Social: precision targeting at scale
- Email & CRM: segmentation, automation, lifecycle revenue
If you’re looking for someone to tell you what you want to hear, I’m not your guy. If you want an honest partner focused on ROI and accountability, let’s talk.
From e-mail marketing to social media, content marketing to data visualization, and even precise targeting and customer satisfaction and experience, whatever your problem I can help you find a practical solution that fits your target and your industry.
We look at internet as a rocket fuel and us as your drivers. Tell us where you want to go and we will find ways to get you there.